If you were planning to get a unit of Amazon Fire TV Stick, the time would not get better. The company has announced that it is upgrading the Fire TV Stick with an improved Alexa Voice Remote, which packs enhanced features inside. The new Alexa Voice Remote was launched during the last fall and the same has now become a part of the Fire TV Stick package.
Of course, the Jeff Bezos company has added a few awesome features into the package. The best part is that the remote can be used to control devices other than Fire TV Stick. For instance, if you have devices like TV and soundbar, controlling them would be easier. As the name says, of course, the remote has an easy button to access Alexa — not only for controlling Fire TV Stick but also for other smart devices.
One thing to be noted here is that Amazon has not hiked the price of the Fire TV Stick yet. Users will be able to purchase the device for $39.99 and the remote will be coming along. As far as Amazon is concerned, this could be a great selling point for Fire TV Stick, which has been heavily competing with other devices like the ones from Roku.
As of now, Amazon Fire TV Stick is the only under-$40 device that offers a dedicated remote that can handle external AV devices as well. Considering that this is not the case with most streaming products on the market, Amazon will have some margin here. Even in the case of remotes that are provided by Roku, external A/V controls are not available.
According to Amazon, the Fire TV platform has become so successful that it has surpassed Roku in terms of active users. The company wants to improve the numbers by introducing this upgrade apparently.