KFC (Kentucky Fried Chicken) s an American fast food restaurant chain headquartered in US, Kentucky, that fried chicken specializes. It is the world’s second-largest restaurant chain after McDonald’s, with 22,621 locations globally in 136 countries as of December 2018. KFC has gain popularity among all group across the world. Initially, KFC was dealing only in plant-based food, but recently it has changed its trail towards vegetarian food chain supply.
Recently, the demand for vegetarian plant-based food is booming in the market, KFC has also step towards it and launched KFC’s Beyond Meat fried chicken. The vegan population is increasing rapidly not only in the Asia Pacific region but the trend is booming in North America and Europe Region. With the increase in demand, the food chain companies such as KFC is also updating their offerings.
Beyond Meat the supplement of chicken which tastes like beef without GMOs, soy, or gluten. It is reported that KFC beyond meat fried chicken was sold out less than 5 hours. The PR of the company said KFC beyond meat fried chicken is sp delicious that customer will not be the available state that the burger is not of chicken. It exactly tastes like chicken and consumer are loving it.
Moreover, the company PR also stated that queue at the KFC store began forming at morning 8 and didn’t let up until the stock was exhausted. The talking to the demand for the chicken alternate, KFC relayed that the amount of Beyond Chicken consumers purchased is equal to the amount of popcorn chicken the supply sells over the course of an entire week. It is estimated that, the demand for plant-based meat alternatives will continue owing to conversion of the population from nonvegetarian to vegan. The vegan population is those who eat plant-based food only.